The Frankfurt motor show this year brought in the CEO from Fiat and the Chairman of Ferrari. The reason is because Maserati revealed their new concept SUV, the Kubang. This SUV will use the same underpinnings as the Jeep Grand Cherokee, although it’s not likely that owners of this luxury SUV will be taking it off-road.

The Maserati Kubang will start on one of the best known frames and then add an eight-speed automatic transmission. The exact vehicle specifications have not been released to the public yet but it is going to be a combination created by Ferrari and Chrysler. Finishing off this handsome SUV is a front that is unmistakably Maserati and a rear end that resembles comparable SUV’s in its class.

The Kubang originally made its appearance at the 2003 Auto Show in Detroit, MI although this concept vehicle never made it to the production lines. The revamped, family-friendly vehicle is more production-based and therefore, is more likely to be the next production automobile born to the Maserati family of vehicles.

For the skeptics that believe it will be impossible for Maserati to keep with their luxury atmosphere and the driving experience from their other vehicles, you may be surprised. Maserati has made the following claim regarding the Kubang’s “style, engine, suspensions, brakes, handling and performance will all be 100 percent Maserati in picture-perfect continuity with the brand’s core values of sportiness, style, elegance, luxury, performance and craftsmanship.” Not much is known about the inner workings of this superb vehicle, but much speculation surrounds it.

Since Maserati is borrowing the chassis from their sister company, Jeep, there has been much speculation surrounding where this vehicle will be manufactured. Many in the automotive industry feel that it is going to be produced in Detroit, at the same plant as other Chrysler products. Until more is known about this luxury SUV, the speculation will continue.